market insights
InsightsFilm Analysis & Trends
Bringing Cinema to the People: FilmHub & Nile Entertainment’s Community Cinema Move
The Problem with Prestige Nigerian cinemas have long catered to a narrow audience, those who live close to luxury malls, have money for...
InsightsIndustry Voices
Aondofa Shija on Strategy, Data, and Nollywood’s Global Expansion
“Success is when a Nollywood film lands meaningfully in another culture, sparking curiosity, conversation, or even follow-up demand.” Meet Aondofa Shija, a film...